Hublot Launches Official Watch of the L.A. Lakers

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The Los Angeles Lakers are not having one of their better seasons right now, but fans will have one thing to celebrate—at least the ones that can afford to drop more than 20 grand on a luxury watch. Maybe Santa can leave this beauty in their stockings next month, along with hopes for another NBA championship for 2015.

Thursday, November 5th was a festive evening at the Hublot Boutique in Beverly Hills as the maker of fine Swiss luxury timepieces honored the Los Angeles Lakers with an official watch. On hand to get a first look at the King Power Los Angeles Lakers watch were brand ambassador Kobe Bryant and NBA Hall of Fame player James Worthy as well as Hublot partners John and Greg Simonton. Hublot, which became the Official Timekeeper of the team in 2013, has already produced a pair of limited edition timepieces with Bryant called the King Power Black Mamba and the King Power Black Mamba King Gold.

The 48mm watch is truly worthy of a champion with a case of black ceramic, carbon fiber and titanium. Of course the decorative touches are in the official Lakers colors of purple and gold including the two interchangeable straps. The color scheme is carried out with the dial, which has the Lakers logo at 3 o’clock and four zones of 12 minutes in gold, purple and black. The team’s signature is engraved on the sapphire caseback. The straps included with the watch also echo the team colors with one sporting a gold Lakers jersey on black rubber and the other a gummy alligator on black rubber, both with gold and purple stitching.

Hublot CEO Ricardo Guadalupe waxed enthusiastic about the brand’s relationship with the team. “It is through these partnerships that Hublot continues to bring the ‘Art of Fusion’ to the world of sport.  Hublot has been a proud partner of the Los Angeles Lakers, one of the most popular and legendary teams in America, since 2013, and we’re thrilled to now bring this partnership to life with the launch of the limited edition King Power Los Angeles Lakers.”

Lakers President/Governor Jeanie Buss was equally happy over the teaming with Hublot. “The King Power Los Angeles Lakers is an exemplary representation of the team and its proud history of being a first-class organization. It is through innovative partnerships with global companies like Hublot that the Lakers will continue to remain at the vanguard of the sports world.”

Only 50 pieces of this iconic timepiece will be made and they will sell for $27,900 each at the Beverly Hills Hublot Boutique. The Lakers have won an impressive 16 NBA titles and have many wealthy and famous fans, so those 50 watches aren’t likely to last long even at that price.