YESMAN

The non-crown side of the case is unremarkable but does provide a good view of the plating on the watch and the even application. The crown side of the case reveals a push/pull crown positioned at the 4 o’clock position. The crown measure 6mm in diameter and is extremely easy to engage. The case construction is designed with a notch machined into the case below the crown making it super easy to get a fingernail under the edge of the crown. The crown is easy to grasp and rotate and when engaged, I noticed very little play or wiggle while setting the time. Rather than a sterile crown, I would have very much enjoyed seeing the company logo on the edge, even if the result were a slightly higher price point.

The watch is fitted with a mineral crystal. I’m fairly certain the crystal lacks an anti-reflective (AR) coating, as I had issues with quite a bit of glare during the video, aswell as, during photography. I could be wrong about the AR, but if I’m not, this should be a feature on almost any watch, especially one where the features of the dial are not the easiest to discern. The crystal diameter measures approximately 39mm which is another solid feature allowing for a great view of the black matte dial. The dial is quite clean and uncluttered with minimal branding. Other than the company branding and the second hand, the watch is essentially a blackout design as the markers and hour/minutes hands are all black in color.

The electric blue colored branding provides a touch of flair against the black dial. The company logo, which has an appearance similar to a martini glass, is positioned at the 5 o’clock position, rather than above or below center dial. So many individuals are constrained to a traditional 9-5-type job. The inspiration behind the brandingindicates that only thirty-three (33) percent of ones day is consumed by 5pm, so quite a bit of time remains in the day to make changes in one’s life, achieving even greater personal goals. While the dial is striking, the watch is purely a fashion piece with some functional limitations. During darkened conditions, the watch is virtually unreadable so that is most certainly the biggest downside to the watch overall. Some lume on the hands and the dial would obviously provide more functionality for this particular model. The Blue on White model would provide slightly more visibility, as lighting conditions darken in regards to telling the time.