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Jean-Claude Biver Talks About the TAG Heuer Smartwatch
Jean-Claude Biver Talks About the TAG Heuer Smartwatch TAG Heuer made a big splash at the recent Baselworld 2015 by announcing plans for a smartwatch coming later in the year. During the expo, the Swiss watchmaker’s CEO Jean-Claude Biver sat down for an interview with the German magazine Chronos and revealed more details about the first wearable device from a luxury brand. It looks like we&r...
Apple Watch is Nearly Impossible to Repair
Apple Watch is Nearly Impossible to Repair If you buy an expensive Swiss watch you expect to have if for years with periodic cleaning and occasional repairs. However, if you spring for the new Apple Watch don’t plan on keeping it for a long time, no matter how much you pay for it. Apple’s first smartwatch may look like a timepiece on the outside but on the inside are the same sort of p...
Zenith Launches Limited Edition El Primero
Zenith Launches Limited Edition El Primero Swiss watchmaker Zenith was founded in 1865 so the brand is celebrating its 150th anniversary this year. What better way to mark the occasion than with a new limited edition timepiece? The El Primero Chronomaster 1969 Tour Auto Edition made its debut at the recent 2015 Tour Auto Optic 2000 classic car rally and this is definitely a watch that is built for...
Hublot Picks a Winner in Floyd Mayweather
Hublot Picks a Winner in Floyd Mayweather “The Fight of the Century” is over and the still-undefeated Floyd Mayweather remains World Champion but sharp-eyed boxing fans noticed something new when he hit the ring in Las Vegas on Saturday night. For the first time Mayweather was sporting the logo of a sponsor on his trunks and that brand was Hublot, which had earlier announced a major pa...
Surf’s Up for TAG Heuer and the WSL Big Wave Tour
Surf’s Up for TAG Heuer and the WSL Big Wave Tour Those TAG Heuer sports watches better be extremely waterproof since the Swiss watchmaker has signed on to be the official timekeeper of the World Surf League’s Big Wave Tour. TAG Heuer is known for the slogan #DontCrackUnderPressure and will carry on that spirit by sponsoring the “Biggest Wave” and “Biggest Wipeout&rdq...
Hublot Unveils Kobe Bryant Big Bang “Vino” Watch
Hublot Unveils Kobe Bryant Big Bang “Vino” Watch Famed watch brand Hublot does everything with a Big Bang and that includes introducing the latest addition to their most popular line, this one named after brand ambassador Kobe Bryant. Since the basketball legend’s nickname is “Vino,” the timepiece reflects his love for the nectar of the grapes and appropriately made i...
John Mayer Talks Watches
John Mayer Talks Watches Reading about the collections of celebrities is always good fantasy fodder because we get a look at what it’s like to have all the money you need to let your obsessions run wild. When those obsessions include fine watches you also have the chance to critique the A-lister’s taste and imagine what you would buy if money was no object. The New York Times conducted...
Will the Apple Watch Edition Deplete the World’s Gold?
Will the Apple Watch Edition Deplete the World’s Gold? It’s difficult to estimate how many units of the Apple Watch will be shipped this year since Apple has not yet been able to meet the early demand for the device but more optimistic observers have predicted that the luxury Edition model alone could soon be selling one million watches a month worldwide. This would represent a $120 bi...
TAG Heuer Opens First Boutique in Panama City
TAG Heuer Opens First Boutique in Panama City The vibe was lively and Latin as TAG Heuer execs cut the ribbon on the brand’s first luxury boutique in Panama City, Panama. This is the Swiss watchmaker’s sixth boutique in Latin America and number 169 worldwide with premium locations in fashion centers like Paris, Geneva, Hong Kong and of course, New York City. Trendy Panamanian DJ Sara C...
Where to Get a Gold Plated Apple Watch for $1,000
Where to Get a Gold Plated Apple Watch for $1,000 Craving a gold Apple Watch but don’t have $10,000 to spare? For just $1,000 you can have the look of an Apple Watch Edition without the price, thanks to Vietnamese luxury vendor Karalux. The company is selling gold plated Apple Watches starting at $1,000. That sum will buy you a 38mm stainless steel Apple Watch coated in 18K gold with a black...
TAG Heuer Smartwatch Coming This Fall
TAG Heuer Smartwatch Coming This Fall Those who are still vacillating over whether to order an Apple Watch just might want to wait a few more months. One of the biggest names in Swiss watches will be launching a smartwatch this fall and the price is definitely competitive. Bloomberg reports that TAG Heuer will be introducing a smartwatch in October or November, a device that will have an impressiv...
JCPenney Chain One of First to Launch Apple Watch App
JCPenney Chain One of First to Launch Apple Watch App Given Apple’s efforts to position the Apple Watch as a luxury fashion item, it would be natural if only upscale chains like Bloomingdale’s and Neiman Marcus offered apps for the device in the early days of its launch. Instead one of the first department stores to develop an app for the smartwatch is JCPenney. JCPenney? The venerable...