Jean-Claude Biver
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TAG Heuer Teases Smartwatch
TAG Heuer Teases Smartwatch On the same day that a mysterious image of the TAG Heuer smartwatch appeared on Twitter, CEO Jean-Claude Biver was interviewed on CNBC discussing the effect of wearable devices on the luxury watch industry. This was probably not a coincidence since the outspoken exec is sure to be looking for media coverage of the brand’s first connected device ahead of its Novemb...
Jean-Claude Biver Reveals Strategies for LVMH Watch Brands
Jean-Claude Biver Reveals Strategies for LVMH Watch Brands As CEO of luxury conglomerate LVMH, Jean-Claude Biver has to oversee the fate of several very different brands of fine watches. In a recent interview with the South China Morning Post, Biver revealed his plans for the Hublot, Zenith and TAG Heuer brands. It’s obvious that the super savvy exec clearly recognizes the market for each fa...
Jean-Claude Biver Talks About the TAG Heuer Smartwatch
Jean-Claude Biver Talks About the TAG Heuer Smartwatch TAG Heuer made a big splash at the recent Baselworld 2015 by announcing plans for a smartwatch coming later in the year. During the expo, the Swiss watchmaker’s CEO Jean-Claude Biver sat down for an interview with the German magazine Chronos and revealed more details about the first wearable device from a luxury brand. It looks like we&r...
Biver Changes Mind About TAG Heuer Smartwatch
It’s been barely a week since Jean-Claude Biver took over as CEO of TAG Heuer following the departure of Stephane Linder but the new chief exec already has big plans for shaking up the legendary Swiss brand. It was just a few months ago that Biver was dissing and dismissing Apple’s first smartwatch but now he’s changed his tune and admits that there will be a wearable device in T...
Stephane Linder Out at TAG Heuer
If you’ve always dreamed of heading up your own watch company, there’s now a vacancy at the top of one legendary brand. It’s no major secret that Jean-Claude Biver has been making some big changes since taking over as CEO of the watch division for French luxury group LVMH back in March but now he’ll be doubling as CEO of TAG Heuer after the departure of the brand’s ch...