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Chloë Sevigny Stars in Apple Watch Ad
Chloë Sevigny Stars in Apple Watch Ad Actress and style icon Chloë Sevigny shows off the fashionable side of the Apple Watch in a new 15-second ad. The spot is one more effort by Apple to brand the smartwatch as more chic than geek. In the ad, Sevigny manages to change into eight different outfits ranging from a sporty moto jacket with denim crop top to a cozy cocoon coat, all in just 15...
Apple Partners with Hermès for Couture Watch Collection
Apple Partners with Hermès for Couture Watch Collection On Wednesday, Apple staged one if its yearly events where the tech giant reveals the latest crop of iPads, iPhones and other mobile devices that will go on sale in time for the holiday shopping season. Unlike the 2014 event, this one did not have the drama of a new Apple Watch but there was one tidbit of interest for fashion-minded App...