TW Steel CEO Diver CE5000 Review

Beneath the sapphire crystal is a black dial with quite a lot detail. Since the dial has to accommodate the Miyota 9100 series movement complications there is quite a few complications packed into the dial layout all completed in a way to maintain a symmetrical overall appearance. There is not a ton of space available for company branding, but TW Steel accomplished the limited branding in a way that keeps the dial as clean and uncluttered as possible. One of the nicest features I have found on many offerings from TW Steel are usage of applied markers which are also present on the CEO Diver. The markers are all lumed as you would expect on a dive style watch. The various complications found on the dial are a power reserve complication located just below the 12 o’clock position, month complication at the 3 o’clock position, 24-hour time complication above the 6 o’clock and day of the week at the 9 o’clock position on the dial. A numerical date window is positioned between the 4 and 5 o’clock positions, which is of legible size. Again, all complications are placed on the dial in a way to maintain perfect symmetry throughout and are extremely legible. Sometimes when you pack the number of complications found on this watch, legibility suffers, but that is not the case with this model. Rounding out the perfect uniform appearance of the CEO Diver is the stick handset, which is finished to perfectly match the case and dial markers.

So besides the bezel, what other features place the CEO Diver more toward the fashion dive watch category? The water resistance, the lume and the strap. I will discuss the strap later in the review. The CEO diver is rated at 100 meters water resistant. Professional dive watches typically have a rating starting at 200 meters. The lume on most professional rated dive watches tends to be quite strong as well. At 100 meters the CEO Diver would be adequate for shallow well-lit dives, snorkeling or swimming. The lume, due to the green tint, seems to be C3 Superluminova, which appears to have at best average application. The lack of application results in less intensity, making the watch model for suited for well lit shallow dives, snorkeling and swimming as well. These features, along with the bezel, place the CEO Diver strongly in the fashion dive watch arena.

Since the CEO Diver is more of a fashion dive watch, I really like that TW Steel chose a screwed down display case back. The case back has various specification information etched around the perimeter typical of most watches. Beneath the case back display, beats a fantastic 26 jewel Miyota 9100 series Automatic movement. The 9100 adds the wide range of complications mentioned earlier in the review but also provides the same smooth sweep second hand many of us have come to know and love found in the Miyota 9015. The movement has been extremely accurate since arrival calculating out to just a few seconds +/- a day.

The CEO Diver is fitted with an integrated 30/20mm silicon rubber strap that measures 5mm at the thickest point tapering to about 3mm near the buckle. The strap to case integration was pleasantly surprising. I have seen many watches with this type of construction in the past and the CEO Diver matches the quality similar to what I have seen in much higher end brands, as the integration is almost seamless. If it wasn’t for difference in feel moving from steel to rubber, one might not notice where case ends and strap begins. The strap to case integration also provides a nice appearance on the wrist as the watch and strap mold to the wrist quite well providing an extremely comfortable fit and feel. While the strap is extremely nice, it is also the strap that places the CEO Diver more in the fashion dive watch arena. As I mention in the video and as you will see in the photos on my 7 3/4 inch wrist, the strap is a bit short. The strap may not accommodate those of us with larger wrists and almost certainly wouldn’t strap on over a wet suit. The strap is finished off with a fantastic oversized buckle. The buckle is finished with the same dark titanium PVD coating as the case. The buckle measures around 5mm at its thickest point and is accented to match the watch crown.

The TW Steel CEO Diver definitely opens up a whole new market for the company. Dive watches are extremely popular as anyone will find by browsing the various forums and blogs on the Internet. I would strongly urge TW Steel to take the next step and increase the water resistance, improve the lume aspects slightly and lengthen the strap making the CEO Diver a more fully functional dive watch. Other than those minor improvements, the CEO Diver still comes packed with a ton of quality specifications from the fantastic finishing, sapphire crystal and Miyota 9100 automatic movement. The watch again will be perfect for shallow well lit dives, snorkeling and swimming which is what most of us would use it for anyhow. Be sure to check out the CEO Diver Collection HERE. I would like to thank TW Steel for providing the sample for review, as well as, thanks to each of you for reading. Please take a moment to view the brief video presentation below and subscribe to the WatchReport.com YouTube channel.