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When it comes to fine luxury watches, GC is among the top brands available on the market. They are designed for men and women entrepreneurs who appreciate the act of self-expression. Designed to make people feel good about themselves and their accomplishments, these timepieces truly exude the feeling of smart luxury the company embraces. GC watches are for people who are dynamic, ambitious, confident and passionate about what they do.


Started by the same man who founded Guess, Paul Marciano wanted to create a watch brand that reflected his own personal attitude and lifestyle. Started in 1997, GC watches were made to resemble the lifestyle of the entrepreneur in a watch.


In his words: ‘My own personal luxury comes from doing what I love every day, constantly creating new things and pushing the boundary of what is possible. Watches are one of my great passions and I wanted to create a statement of luxury that would be an extension of who I am. As such, the creation of GC was one of my moments of Smart Luxury.’

Made with Finest Quality Materials

Paul Marciano remains as the spokesperson and the inspiration for every watch created. He is active in every aspect of the design and development of the timepieces GC develops. His watches are either all Swiss-made or incorporate Swiss movements. This way, every timepiece has the accuracy that only Swiss movements can provide.


Manufactured with the finest materials, you can count on a GC watch to perform just as hard as you are. Materials included in some of the collections includes: mother-of-pearl dials, certified diamonds, high tech ceramic, 316L surgical stainless steel, patterned leather straps, and more.

With individuality going into every GC watch, it is possible for you to find the watch that speaks to the inner entrepreneur in you. Let these watches be the driving force in your life to keep you on task and moving forward in an innovative world in need of more people who can lead.

Take your time browsing through the selections in order to find the watch that you love and will go along with your own personal style.
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