IWC brand ambassadors
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IWC Chief Reveals Key to Successful Partnerships
IWC Chief Reveals Key to Successful Partnerships Some companies are willing to sign on just about any remotely famous person as a brand ambassador, whether the celeb knows anything about the product or not. IWC Schaffhausen is a notable exception, and in an interview with Hautetime, the brand’s Global Head of Sponsorship and Partnerships Yan Lefort discussed how the brand keeps it real in th...