Ferrari Plans to Cash in on Cachet For over 50 years the name Ferrari has been synonymous with luxury and speed, creating both bold racing machines and sleek toys for the ultra rich. The familiar prancing horse logo is one of the world’s most recognized brands, one that epitomizes European style. While the Italian automaker has previously been reluctant to branch out and put the Ferrari name...
The name Ferrari imparts instant cachet, bringing to mind images of sleek Italian sports cars whipping up and down the scenic highways of locales like Monte Carlo or racing around the world’s most famous tracks on their way to victory. For more than 50 years, Ferrari has had the name and now its CEO wants to bring on the game.
We’re right in the middle of the busiest shopping days of the year as retailers desperately compete for your business by offering the lowest prices on hot items like Beats by Dr. Dre headphones, iPad Air tablets and big screen TV sets. There’s no shortage of places to get great deals on electronics and tech but where do you go to get the lowest price on a fine watch?
The Ferrari has been a coveted dream car for 60 years in the U.S. and the iconic Italian automaker celebrated the anniversary in style this weekend. Swiss luxury watch brand Hublot was on hand to honor Ferrari with a very special limited edition timepiece. What could be more decadent than the combo of Ferrari and Hublot?