Swatch Fall/Winter 2009 announced

Swatch Watch News

Picture 8 One watch brand that needs no introduction on Watch Report is Swatch. Their PR just contacted us to let us know that their new lineup for Fall/Winter is online at their store. Pictured at right is a chronograph that caught my eye as a nice design.

As always, Swatches are very inexpensive and most often quartz movements and mineral or plastic crystals. The new line has over 100 watches; there’s probably something there to catch your eye, and for $100 to $175 or so, why not? Not every watch needs to be an heirloom, after all.

We’re typically focused on men’s watches, but of course there’s quite a few women’s models here as well. There’s a lot to like about inexpensive, well-made watches that keep time well, are durable, and have an enormous style palette available. Swatch has both avant-garde as well as traditional designs, which is something unique to the brand.

By Paul Hubbard

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