No Appointment Necessary to Try Apple Watch
First the Apple Watch was available only in a handful of exclusive boutiques around the world. Then it finally came to local Apple retail stores but an appointment was required to actually try one on. Now Apple has relaxed its demands one more time and is allowing potential customers to walk in off the street to try on the iconic smartwatch.
This news comes from 9to5Mac, which also reports that shoppers no longer have to provide their contact information to a store employee in order to get their hands on an Apple Watch. It sounds like Apple is looking to streamline the process of buying an Apple Watch in order to sell more units, especially with the lucrative holiday season right around the corner—like as soon as the Labor Day sales are over.
Apple has recently begun to sell the Apple Watch at Best Buy stores, opening up the possibility of seeing the wearable device in other chains like Walmart and Target in the near future. This would make the Apple Watch a better buy for consumers since these discount chains often throw in a store gift card with your purchase.
Smartwatches and wearable devices are sure to be hot items for holiday 2015 so Apple needs to get their latest product in more retail outlets so that it can compete with the flood of new Android wearables coming out in the next couple of months. While the average Target or Walmart customer isn’t likely to buy the $10,000 Edition model of the Apple Watch, the $350 Sport version would make a nice Christmas gift.
So one more formerly exclusive Apple product becomes more accessible to the buying public, just like the iPhone and the iPad in previous years. Remember when the iPhone was considered a luxury item?