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Review of the YES Zulu Watch

January 23, 2005
YES Zulu Watch

View the YES Zulu watch photo gallery.

It's not unusual to see cool new features and functionality packed into digital watches these days: MP3 players, infrared remote controls, cameras, compasses, flashlights, PDAs. Telling time has even become secondary for many watches by companies like Casio, Timex, Suunto, Fossil, and dozens of small new high-tech watch manufacturers. What is unusual, however, is to see a new and innovative high-tech watch whose primary function is not only to tell time, but to do so in traditional and even ancient ways. The YES Zulu watch combines fine Swiss quartz movements with Japanese microchips and complex algorithms to provide the most complete and comprehensive picture of time that I have ever seen in a watch.

The YES watch philosophy is that time is more than just 365 days in a year, 24 hours in a day, 60 minutes in an hour, and 60 seconds in a minute. Although that is how most of us experience time day to day -- and indeed, YES watches do capture the concept perfectly well -- there are other cycles and rhythms that play very important roles in our lives, whether we choose to acknowledge them or not. Most notably, sunrise and sunset, moon rise and moon set, solar noon, high and low tide, and lunar phases -- all of which (and more) the YES watch captures and conveys.

(Note: this review uses some terminology that may not be in all watch enthusiast's everyday vocabulary. The end of the review contains a short glossary of terms like solstice, equinox, solar noon, etc.)

Features and Functions of the YES Zulu Watch

Putting the YES Zulu Watch Through Its Paces

By chance, I happened to receive the YES Zulu watch on my birthday which ended up irking my wife since I was more excited about it than anything she got me (and unfortunately, I didn't do a very good job of hiding it). It came in probably the nicest packaging I think I've ever seen for a watch -- far nicer than even a brand new Rolex. The box is wooden with a rich dark finish which you immediately get grubby fingerprints all over in your haste to behold what's inside. The two parts of the box are joined with high quality hinges, and an off-white felt lining and cushion house and protect the instrument inside. To the right of the watch is a little felt hatch over a compartment containing your rubber band (with extra spring pins), and the tool you need to resize the titanium bracelet. In a pocket in the top of the box is your instruction booklet.

The watch is big and beautiful. Even my wife, who has seen so many new watches come into the house that she has become almost completely desensitized, was caught off guard by its striking design. The size doesn't bother me a bit as I am completely accustomed to (and actually prefer) oversized watches, but it may be a consideration for some. Keep in mind that comfort is just as important as size, however, and the Zulu sits very lightly on my wrist, primarily due to its titanium construction.

I adjusted the bracelet, secured the watch in place, and realized I had no idea how to use it. Fortunately, it was configured for my time zone (not sure if that was a coincidence, or another example of the exceptional service I received from the YES watch folks), so at least I was able to use it as I got acclimated. Typically I can navigate 99% of the features and functions of new watches with my eyes closed, and if I'm unfamiliar with a new watch, I'll often spend a few minutes experimenting with it before resorting to any literature, but I must admit, after testing a couple pushers on the YES watch, I decided I'd better crack the manual. I'm sure I could have figured it out eventually, but the whole thing seemed so impeccably synchronized -- the digital time, the 24-hour hand, the day/night ratio, the moon phase -- that I really didn't want to inadvertently throw something out of whack. Nothing less than the balance of the universe seemed to be at stake.

I left on a trip to California the next day, so I had six hours to familiarize myself with the watch on the plane, though fortunately it didn't take nearly that long. The watch is more complex than your average timepiece -- there's no question about that -- but the interface and button sequences are pretty consistent and well designed. I found the most confusing thing about the watch to be the fact that you use a different button to put the watch into alarm mode than you use for any other mode, but otherwise, I have no usability complaints.

I liked wearing this watch while on the road. I usually wear a GMT watch when I travel, but I left it at home this time in order to give the Zulu a chance to prove itself. Being able to track multiple time zones was handy, though rather than using the "away" digital time profile, I used the 24-hour bezel to reflect the time back east so that I could see it at a glace (without having to switch between home and away profiles). Where you really see the benefit of tracking multiple time zones, however, is when you travel internationally since it's not hard to subtract three hours in your head to calculate the time on the east coast. Calculating the time and date in Africa or Australia, however, is another story. I have some trips to Asia planned this summer at which point a watch like this will be imperative. I can also see how the solar time feature could really help a traveler orient himself after a long international flight. All you have to do is pick your new location, and you can instantly see how far through the day you are, and when you should plan on trying to get to bed in order to minimize jet lag.

While familiarizing myself with the watch, it occurred to me that it was actually two watches in one: a digital watch with all the digital features (and far more) that you'd expect, and an analog watch that effectively integrates with, but is still completely separate from, the digital watch. In fact, the digital and analog portions of the watch even use separate batteries, and the analog hand must be adjusted independently. The two are so well integrated, however, and work so well together, that the experience is completely seamless.

You can expect the battery powering the digital portion of the watch (CR2032) to run for about 3 years and the battery powering the analog 24-hour hand (V346) to last for about 5 years. The YES watch folks will replace the batteries for you, or you can take the watch to any competent jeweler (meaning not the apathetic 15-year-old kid working at the kiosk in the mall). When the digital battery gets low, a battery icon will appear to the left of the time.

The pushers on the YES watch are big, easily accessible, and provide good feedback. The bezel is bi-directional, and turns smoothly. The clasp is secure, the bracelet is thick but light, and the overall craftsmanship and quality of the watch is very high.

Since wearing the YES Zulu, I have found myself incorporating more natural temporal rhythms into my life. For instance, one Saturday, I had several things I needed to get done around the house -- some inside and some outside -- and the YES watch helped me prioritize as the day went on so that I was able to get the outdoor tasks done before dark. Recently, we got several inches of snow, and my neighbors and I didn't get around to shoveling until late afternoon at which point we immediately took to socializing in front of our houses. A quick glance at my wrist told me we had better get back to the task at hand if we hoped to get inside for our cups of hot chocolate before dark. Admittedly, these aren't profound and life-changing epiphanies, but I love the way the YES watch adds an entirely new dimension to timekeeping. And one can certainly come up with all kinds of non-trivial applications for this type of technology, as well.

Applications for the YES Zulu Watch

I should point out that YES watches obviously don't make any information available for any of these applications that isn't already available elsewhere, however it clearly makes it faster, more convenient, and easier to access. (For additional applications, see the applications page of the YES watch website.)

The Bottom Line

The YES Zulu watch is truly a unique timepiece. It's innovative, refreshing in both design and functionality, and most definitely unusual. I only review and write about watches that I find especially interesting, and even among my collection, the YES Zulu watch manages to stand out. It's the only watch I know of that blends modern and ancient concepts of time -- artificial and natural rhythms and cycles -- and presents them side-by-side in a way that makes them complimentary and relevant to just about all of us.

Available Models

YES watches are available in three different collections: the Zulu, Inca, and Cozmo. Retail prices range from $745 (Zulu) to $395 (Cozmo). See the YES Watch photo gallery for pictures of all three models.

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